Project Cannabis suffered from low foot traffic at its four dispensaries in California. Therefore, they required a more substantial online presence utilizing SEO and digital advertising to increase sales. Additionally, branding that captivates onlookers is imperative. The use of Project Cannabis icon is vastly versatile for constant use around the stores and products.
Project Cannabis represents four quality cannabis dispensaries spread across California, some of which are hindered by extremely low foot traffic. Therefore, they required a robust online marketing strategy and captivating creativity to draw customers from the internet and increase sales in their dispensaries.